CLIENT

IAS, The World's Largest Association of HIV Professionals, With Members From Over 170 Countries, Including Clinicians, Service Providers and Policymakers.

TEAM

Project Manager

Creative Director

UX Designer

QA Tester

Developers (2)

SERVICES

Visual Design

UX / UI Design

Design Guidelines

Web Development

STACK

Miro

Sketch

Marvel Prototyping

Zepline

Jira

STATUS

Shipped

Background

The International AIDS Society (IAS) needed to modernize its digital ecosystem, which had grown into three separate platforms:

  • Main IAS Website

  • IAS+ Learning Hub

  • IAS Members’ Area


While each served a distinct purpose, they were disconnected in structure, branding, and user experience.

With a new brand direction in place, the goal was to consolidate these into a single platform that would offer a more cohesive experience for researchers, members, and the broader HIV community.

My Role

I was responsible for shaping the design language of the new unified Web IAS platform, aligning it with the updated brand identity. I contributed to the refinement of CMS-specific components to ensure visual and functional consistency.

Solution

The final experience was aesthetically consistent, intuitive across devices, and purposefully structured to serve both newcomers and long-time members alike.

🌐 Explore the live platform